◆ Bespoke Web Development · Performance Marketing · Web Tools Web Dev · Performance Ads · AI Tools

Websites that convert. Ads that scale.

We engineer high-performance web experiences and run ruthless, revenue-first marketing campaigns under one roof — so your digital foundation and your growth engine never pull in opposite directions.

Start a Project Explore Our Work Direct WhatsApp
₹50L+
Ad Budget Managed
4.2x
Average Campaign ROAS
100%
In-House Code & Creative
<24h
Founder Response Window
Bespoke Web Engineering
High-ROAS Meta & Google Ads
Shopify Custom Stores
Custom AI Tools & Web Apps
Conversion Rate Optimization
Creative Video & Ad Design
Founder-Led Execution
Zero Agency Bloat
Curated Case Studies

Selected Work / Proven Results

Real websites, Shopify architectures, and analytics engines built to drive verifiable commercial growth. No fictional mockups.

oxbowcreatives.com
Oxbow Creatives Website Revamp
CASE STUDY 01 // REVAMP
Creative Agency UI/UX Revamp GSAP Motion

Oxbow Creatives Website Revamp

A complete visual and architectural overhaul of the creative agency platform. Delivered dedicated case study deep-dives for individual partner brands, fluid editorial layout physics, and an interactive lead capture workflow.

Scope Full Revamp
Outcome 2.4x Faster Intake
View Live Architecture
thelucid.store
The Lucid Store Ecommerce Platform
CASE STUDY 02 // E-COMMERCE
Shopify Architecture Conversion Rate Optimization Performance Funnel

The Lucid Store

Custom Shopify platform designed for trending gadgets and lifestyle products. Engineered for instant mobile checkout, collection hierarchy, dynamic bundles, and seamless Meta Ads integration.

Platform Shopify Custom
Funnel Focus Mobile-First ROAS
Visit Storefront
thelucidmedia.com/motion-reel
CASE STUDY 03 // MOTION & REELS
Kinetic Ad Creative Video Production Performance Creative

High-Intent Video Creative System

Motion creative and vertical video assets produced in-house to convert paid ad traffic on Meta and Instagram. Demonstrates how website UX seamlessly aligns with high-converting video hooks.

Format 9:16 Vertical Reel
Retention Top 5% Hook Rate
Commission Custom Creative
ternatearrowproductions.com
Ternate Arrow Productions Website
CASE STUDY 04 // STUDIO PLATFORM
WordPress Custom Photo & Film Studio Editorial Gallery

Ternate Arrow Productions

A custom WordPress build for a high-end Jaipur photography and film production house. Featuring dedicated galleries for weddings, commercial events, and portraiture, with a streamlined direct booking and inquiry funnel.

Industry Film & Photo Studio
Conversion Direct Booking Flow
View Live Platform
oxbowcreatives.com/media-plan-tool
[KPI ENGINE]

Multi-Channel Forecast Engine

Meta & Google Ads Dashboard

CASE STUDY 05 // INTERNAL SAAS
Custom Web Tool Forecasting Engine Analytics Dashboard

Reporting & Media Plan Tool for Oxbow Creatives

A custom internal dashboard and forecast calculator built for media buyers. Eliminated clunky spreadsheets with automated KPI projections, real ROAS pacing, and multi-client budget modeling.

Stack Vanilla ES6 Web App
Efficiency 100% Automated Reports
Launch Interactive Tool
groviainfosolution.com
Grovia Info Solution
DIGITAL AGENCY PLATFORM
CASE STUDY 06 // B2B PORTAL
B2B Portal Package Architecture Lead Capture

Grovia Info Solution

A full-featured digital agency website built for a Jaipur enterprise, featuring structured service matrices, upfront package pricing tiers, genuine client review proof, and high-conversion consultation calls.

Architecture Service Matrix Funnel
Result Higher Intent Leads
View Live Site
Core Capabilities

Five Disciplines. One Cohesive Roof.

No handoffs between disconnected vendors. The team engineering your website is the same team scaling your paid ad campaigns.

SERVICE // 01

Bespoke Website Development

High-converting custom websites, WordPress platforms, and Shopify stores built with pristine code, instant load times, and conversion architecture.

  • Shopify & Custom Checkout Optimization
  • Sub-second Page Load & Core Web Vitals
  • Clean, Extensible Code Architecture
SERVICE // 02

Performance Marketing & Ads

Data-driven Meta & Google Ads campaigns operated strictly against verified ROAS and CAC targets. Clear, plain-number reporting with zero fluff.

  • ₹50L+ Ad Budget Optimization Experience
  • Meta Conversions API & Server-Side Tracking
  • Creative Angle Testing & Retargeting Funnels
SERVICE // 03

Custom Web Tools & AI Products

Proprietary lead qualifiers, calculators, internal reporting dashboards, and AI-powered workflow automations that solve genuine business bottlenecks.

  • Custom Quoting & Scope Estimator Calculators
  • Internal Media Planning & KPI Dashboards
  • WhatsApp API & CRM Webhook Pipelines
SERVICE // 04

High-Converting Ad Creatives

Short-form vertical video, kinetic motion, and high-impact visual design specifically scripted and edited to stop the scroll and lower acquisition costs.

  • Direct-Response Video Hooks & UGC Formats
  • 9:16 Instagram & Meta Stories / Reels
  • High-CTR Static Carousel Architectures
SERVICE // 05

Brand Identity & Creative Direction

Consistent, authoritative brand design across logos, typography, visual collateral, and pitch assets that command premium market positioning.

  • Dark Luxury & Editorial Visual Systems
  • Production-Ready Vector Assets & Brand Guides
  • Omnichannel Consistency Across Web & Social
SERVICE // 06

Funnel & CRO Optimization

Eliminate conversion friction. We audit drop-off funnels, streamline form layouts, optimize checkout flows, and double revenue without increasing ad spend.

  • Heatmap Analysis & Drop-off Diagnostics
  • Multi-Step Lead Flow Optimization
  • Direct WhatsApp Checkout Integrations
Interactive Agency Lab

Working Tools. Instant Estimates.

Experience the custom interactive tools we build for our clients. Configure your project parameters below for real-time timelines and projections.

1. Select Project Type
2. Number of Custom Pages / Screens 6 screens
3. Include Additional Capabilities
Project Complexity Index
Standard
Project Category Shopify Store
Estimated Delivery Window 2 to 3 Weeks
Focused Dev Sprints 12 Dev Days
Founder Lead Anand Baral
Monthly Ad Budget (Meta / Google) ₹1,00,000
Target Cost Per Click (CPC) ₹8.0
Website Conversion Rate (CR) 2.8%
Average Order / Deal Value (AOV) ₹1,500
Projected Return on Ad Spend
5.25x ROAS
Monthly Qualified Traffic 12,500 visits
Estimated Customer Conversions 350 sales
Projected Gross Revenue ₹5,25,000
Discuss Growth Campaign
Check all elements currently live on your website:
Conversion Health Index
40/100
Audit Assessment Needs Critical Revamp

Your page has friction points that leak paid ad traffic. A focused redesign can dramatically lower cost per lead.

Get a Free Human Audit
Methodology

How Projects Run / 4 Clean Sprints

No vague multi-month strategy phases. Direct execution from day one with clear milestones and transparent deliverables.

01

Audit & Diagnostic

We dissect what exists today — current site code, drop-off analytics, ad account structure, and conversion bottlenecks — to identify immediate revenue opportunities.

02

Architect & Design

Bespoke visual design, kinetic prototypes, and conversion copywriting. Every layout is engineered to guide the visitor's attention directly toward the conversion point.

03

Build & Launch Ads

Pristine code deployment, sub-second speed optimization, and Meta/Google Ads activation running against strict ROAS and CAC benchmark targets from day one.

04

Measure & Iterate

Plain-number reporting every sprint cycle. We analyze actual revenue data, conduct A/B creative tests, and scale budgets into verified winners.

About The Agency

"A website is a foundation. Marketing is what you build on it. We do both."

The Lucid Media is a founder-led digital agency founded by Anand Baral, based in Jaipur, India. We partner with ambitious brands across India and globally who want measurable commercial outcomes, not jargon-filled reports.

Most brands suffer because their web developers don't understand paid advertising, and their marketing agency doesn't know how to edit the code. We eliminate that divide completely by housing bespoke engineering and performance marketing in a single unified team.

Jaipur-Based & Founder-Led ₹50L+ Ad Budget Optimized Direct Founder Contact Zero Vendor Fragmentation
The Lucid Media Avatar

Anand Baral

Founder & Principal Engineer

"When you reach out to The Lucid Media, you don't get routed to an account executive or an offshore support rep. You talk directly with me. We review your site, your ad performance, and build exactly what moves the needle."
Direct Line: +91 75971 27506 anandbaral.in
Client Feedback

What Working With One Team Feels Like

★★★★★

"Anand revamped the entire Oxbow Creatives website and built our media planning tool. The speed and clarity in communication made the whole project effortless. Having someone who understands both the code and the numbers is rare."

Oxbow Creatives Team Creative Agency Revamp & SaaS Tool
★★★★★

"Our previous agency spent weeks giving us PowerPoint presentations without shipping code. The Lucid Media had our platform live with direct booking flows in under a month. Zero fluff, real results."

Ternate Arrow Productions Film & Photo Studio Platform
★★★★★

"The ROAS reporting is completely transparent. We always know exactly what our ad spend is generating in revenue every single cycle, without vanity metrics."

Performance Client Meta & Google Ads Scale
Let's Connect

Let's build something that grows.

Tell us what you're working with right now — a new venture, an existing site that isn't converting, or an ad account that needs scaling. We'll give you an honest evaluation within 24 hours.

Direct Founder Email thelucidm@gmail.com
WhatsApp & Direct Phone +91 75971 27506
Agency Headquarters Jaipur, Rajasthan, India
Response Commitment Guaranteed within 24 Hours